Junior Illustrator


Toronto, ON, Canada
Full time
On-site only

What is TRU LUV and what do we care about?

TRU LUV wants to change the way we relate with technology. We’re building a new interaction model on the belief that love feels better than winning. We work with artists, psychologists, and game designers to bring life to AI companions. These friends in your phone join you on playful journeys of deepening comfort and insight to help you relax and grow more resilient. Our first companion, #SelfCare, was one of Apple's Best of 2018. We care about curiosity, care, connection, transcendance, celebration, and protopian futures. <3

What does a junior illustrator do at TRU LUV?

If you join us at TRU LUV, we’ll work together to bring life and depth to our companions, including #SelfCare and our secret projects. You would join a small team in Toronto and collaborate with team members in Montreal, Berlin, Cape Town, Austin and Melbourne. You would work with our art director and with influencers and creators in our fan base to define and implement the tone, style, and visual direction for our companions and our social media accounts.

Your work day might look like:

  • Working with our creative director, art director and the rest of our design team to establish and refine our shared vision

  • Collaborating with our art director for specifications, revisions, and skills growth

  • Supporting our art director to meet delivery dates

  • Replicating and building on the art style in #SelfCare

  • Creating 2D illustrations for use in the Unity game engine and on social media and other platforms

  • Creating 2D animations

  • Using Unity to create art assets

  • Integrating, testing, and fixing your work in Unity, with help and support from your colleagues

  • Reporting to our producer on what has gone well, what has been surprising, and what you’ve learned

  • Exploring Instagram accounts, essays, books, and podcasts and finding new ideas that inform our vision

You already know or would be comfortable working with us to learn:

  • Illustrating in any style as necessary

  • Animation

  • Some of: Photoshop, Illustrator, Krita, Gimp, Procreate, After Effects

  • Unity

  • A knowledge of self-care practices including those inspired by contemporary witchcraft

  • Co-designing with influencers and other creators

  • Tend-and-befriend and other frameworks for companion design

To complement our existing team, you are:

  • Curious, self-motivated, and can work as part of a distributed team, sometimes under minimal supervision

  • Interested in seeking out new techniques and new art frequently, especially on Instagram

  • A proactive, caring and compassionate communicator

  • Solution-oriented, flexible, and comfortable making mistakes, asking questions, giving feedback, and helping others as needed

  • Enthusiastic about creating and maintaining a mutually-supportive environment that values diversity

Our team is built on a foundation of diversity and inclusion.

TRU LUV is an equal opportunity employer that values diversity and inclusion as the underlying foundation of our success. We welcome and encourage people of all backgrounds to apply.


Definitely not! If you are share our goal of more nourishing technology and our values of curiosity, care, connection, transcendence and celebration we’d love to meet you and see what is possible!

How do I apply?

To apply, please send your resume to careers@truluv.ai. You must be eligible to work in Canada.

For any questions or help with the application, please feel free to email careers@truluv.ai.